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April 14, 2021

Ikoniqa Racing with support from 34 Motorsports

Ikoniqa Press Release

Ikoniqa Racing, our newly formed karting effort, is pleased to announce our first supporting sponsor, 34 Motorsports, an auto racing safety equipment shop that is both local to us here in central Pennsylvania, and who has helped us tremendously in getting all of our new racing gear together for the 2021 racing season.


Beyond being our local racing safety equipment shop, they also happen to carry the two brands we were looking for when starting our kart team, that being, an Arai product for head protection, and Alpinestars gear for everything from the helmet down, a popular pairing we see from the kart ranks all the way up to Formula 1.


34 Motorsports also carries a wide array of other brands, including Simpson, PXP Racewear, Bell, Molecule, Scroth, Crow, G-Force, Hans, OMP, RaceQuip, Sparco, and more! Though the shop caters to many different racing series from sprint cars to karts, they most certainly have an affinity for dirt racing. So, to all of the dirt racers in particular who follow us, we definitely recommend you check them out.  


For those interested in the business side, in our bid to be as transparent as possible with our program, here’s how the deal currently functions. In exchange for our promotion of their business in the road racing kart scene, both through 34 Motorsport’s logo on the kart, and promotion through our social channels, we’re receiving all the necessary karting gear through them at a special rate. To help bring this deal full circle, feel free to mention our name “Ikoniqa” when shopping with them ;) This setup is a fairly common one in the industry, and it’s also the topic of next week’s sponsorship blog.  

See 34 Motorsport’s full product line at www.34motorsports.com, and be sure to follow them on Instagram and Facebook. Feel free as well to pay their shop a visit, located at 3677 Spring Rd, Carlisle,PA.